Product direction
Category and portfolio mix
Food & Drink is the main category at about 83% of apps, while the portfolio spans 3 categories. This is a highly concentrated portfolio strategy.
- Food & Drink
- 166 apps · 83%
- Shopping
- 31 apps · 15.5%
- Business
- 3 apps · 1.5%
- The primary category Food & Drink accounts for 83%. The category structure is relatively narrow.
- The diversification score is about 0.29 (0=highly concentrated, 1=highly diversified), useful for comparing developers.