Product direction
Category and portfolio mix
Entertainment is the main category at about 59.5% of apps, while the portfolio spans 7 categories. This is a relatively diversified portfolio strategy.
- Entertainment
- 22 apps · 59.5%
- Lifestyle
- 6 apps · 16.2%
- Sports
- 4 apps · 10.8%
- Utilities
- 2 apps · 5.4%
- Health & Fitness
- 1 apps · 2.7%
- The primary category Entertainment accounts for 59.5%. Long-tail categories can reduce single-category risk.
- The diversification score is about 0.60 (0=highly concentrated, 1=highly diversified), useful for comparing developers.