Product direction
Category and portfolio mix
Health & Fitness is the main category at about 28.6% of apps, while the portfolio spans 5 categories. This is a relatively diversified portfolio strategy.
- Health & Fitness
- 4 apps · 28.6%
- Utilities
- 3 apps · 21.4%
- Education
- 3 apps · 21.4%
- Lifestyle
- 3 apps · 21.4%
- Graphics & Design
- 1 apps · 7.1%
- The primary category Health & Fitness accounts for 28.6%. Long-tail categories can reduce single-category risk.
- The diversification score is about 0.78 (0=highly concentrated, 1=highly diversified), useful for comparing developers.