Product direction
Category and portfolio mix
Utilities is the main category at about 23.1% of apps, while the portfolio spans 10 categories. This is a relatively diversified portfolio strategy.
- Utilities
- 3 apps · 23.1%
- Productivity
- 2 apps · 15.4%
- Medical
- 1 apps · 7.7%
- Entertainment
- 1 apps · 7.7%
- Social Networking
- 1 apps · 7.7%
- The primary category Utilities accounts for 23.1%. Long-tail categories can reduce single-category risk.
- The diversification score is about 0.88 (0=highly concentrated, 1=highly diversified), useful for comparing developers.