Product direction
Category and portfolio mix
Shopping is the main category at about 66.7% of apps, while the portfolio spans 3 categories. This is a moderately concentrated portfolio strategy.
- Shopping
- 6 apps · 66.7%
- Food & Drink
- 2 apps · 22.2%
- Utilities
- 1 apps · 11.1%
- The primary category Shopping accounts for 66.7%. The category structure is relatively narrow.
- The diversification score is about 0.49 (0=highly concentrated, 1=highly diversified), useful for comparing developers.