Product direction
Category and portfolio mix
Health & Fitness is the main category at about 93.6% of apps, while the portfolio spans 4 categories. This is a highly concentrated portfolio strategy.
- Health & Fitness
- 44 apps · 93.6%
- Lifestyle
- 1 apps · 2.1%
- Food & Drink
- 1 apps · 2.1%
- Productivity
- 1 apps · 2.1%
- The primary category Health & Fitness accounts for 93.6%. Long-tail categories can reduce single-category risk.
- The diversification score is about 0.12 (0=highly concentrated, 1=highly diversified), useful for comparing developers.