Product direction
Category and portfolio mix
Productivity is the main category at about 26.3% of apps, while the portfolio spans 10 categories. This is a relatively diversified portfolio strategy.
- Productivity
- 5 apps · 26.3%
- Photo & Video
- 5 apps · 26.3%
- Lifestyle
- 2 apps · 10.5%
- Social Networking
- 1 apps · 5.3%
- Education
- 1 apps · 5.3%
- The primary category Productivity accounts for 26.3%. Long-tail categories can reduce single-category risk.
- The diversification score is about 0.83 (0=highly concentrated, 1=highly diversified), useful for comparing developers.