Product direction
Category and portfolio mix
Games is the main category at about 33% of apps, while the portfolio spans 16 categories. This is a relatively diversified portfolio strategy.
- Games
- 33 apps · 33%
- Education
- 21 apps · 21%
- Entertainment
- 18 apps · 18%
- Lifestyle
- 5 apps · 5%
- Health & Fitness
- 4 apps · 4%
- The primary category Games accounts for 33%. Long-tail categories can reduce single-category risk.
- The diversification score is about 0.81 (0=highly concentrated, 1=highly diversified), useful for comparing developers.