Product direction
Category and portfolio mix
Health & Fitness is the main category at about 40.7% of apps, while the portfolio spans 6 categories. This is a relatively diversified portfolio strategy.
- Health & Fitness
- 11 apps · 40.7%
- Education
- 7 apps · 25.9%
- Sports
- 3 apps · 11.1%
- Music
- 2 apps · 7.4%
- Productivity
- 2 apps · 7.4%
- The primary category Health & Fitness accounts for 40.7%. Long-tail categories can reduce single-category risk.
- The diversification score is about 0.74 (0=highly concentrated, 1=highly diversified), useful for comparing developers.