Product direction
Category and portfolio mix
Lifestyle is the main category at about 64.3% of apps, while the portfolio spans 3 categories. This is a moderately concentrated portfolio strategy.
- Lifestyle
- 9 apps · 64.3%
- Health & Fitness
- 4 apps · 28.6%
- Utilities
- 1 apps · 7.1%
- The primary category Lifestyle accounts for 64.3%. The category structure is relatively narrow.
- The diversification score is about 0.50 (0=highly concentrated, 1=highly diversified), useful for comparing developers.