Product direction
Category and portfolio mix
Music is the main category at about 23.9% of apps, while the portfolio spans 13 categories. This is a relatively diversified portfolio strategy.
- Music
- 21 apps · 23.9%
- Health & Fitness
- 18 apps · 20.5%
- Education
- 11 apps · 12.5%
- Reference
- 10 apps · 11.4%
- Lifestyle
- 8 apps · 9.1%
- The primary category Music accounts for 23.9%. Long-tail categories can reduce single-category risk.
- The diversification score is about 0.85 (0=highly concentrated, 1=highly diversified), useful for comparing developers.