Product direction
Category and portfolio mix
Photo & Video is the main category at about 51.2% of apps, while the portfolio spans 10 categories. This is a relatively diversified portfolio strategy.
- Photo & Video
- 21 apps · 51.2%
- Utilities
- 4 apps · 9.8%
- Productivity
- 3 apps · 7.3%
- Health & Fitness
- 3 apps · 7.3%
- Games
- 3 apps · 7.3%
- The primary category Photo & Video accounts for 51.2%. Long-tail categories can reduce single-category risk.
- The diversification score is about 0.71 (0=highly concentrated, 1=highly diversified), useful for comparing developers.