Product direction
Category and portfolio mix
Photo & Video is the main category at about 26.7% of apps, while the portfolio spans 8 categories. This is a relatively diversified portfolio strategy.
- Photo & Video
- 4 apps · 26.7%
- Games
- 3 apps · 20%
- Social Networking
- 2 apps · 13.3%
- Utilities
- 2 apps · 13.3%
- Sports
- 1 apps · 6.7%
- The primary category Photo & Video accounts for 26.7%. Long-tail categories can reduce single-category risk.
- The diversification score is about 0.84 (0=highly concentrated, 1=highly diversified), useful for comparing developers.