Product direction
Category and portfolio mix
Photo & Video is the main category at about 30.8% of apps, while the portfolio spans 7 categories. This is a relatively diversified portfolio strategy.
- Photo & Video
- 4 apps · 30.8%
- Productivity
- 3 apps · 23.1%
- Weather
- 2 apps · 15.4%
- Business
- 1 apps · 7.7%
- Graphics & Design
- 1 apps · 7.7%
- The primary category Photo & Video accounts for 30.8%. Long-tail categories can reduce single-category risk.
- The diversification score is about 0.80 (0=highly concentrated, 1=highly diversified), useful for comparing developers.