Product direction
Category and portfolio mix
Productivity is the main category at about 34.8% of apps, while the portfolio spans 13 categories. This is a relatively diversified portfolio strategy.
- Productivity
- 16 apps · 34.8%
- Magazines & Newspapers
- 9 apps · 19.6%
- News
- 6 apps · 13%
- Lifestyle
- 3 apps · 6.5%
- Photo & Video
- 2 apps · 4.3%
- The primary category Productivity accounts for 34.8%. Long-tail categories can reduce single-category risk.
- The diversification score is about 0.81 (0=highly concentrated, 1=highly diversified), useful for comparing developers.