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Mike Irving

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Team website
Website
10Apps
3.9Avg Rating
218Total Ratings
3Categories
Product page (App Store)
Product page (App Store)
Product page (App Store)
Product page (App Store)
Product page (App Store)
Product page (App Store)
Product page (App Store)
Product page (App Store)
Product page (App Store)
Product page (App Store)

Developer portfolio analysis

Automatically summarizes public App Store metadata such as categories, rating volume, star ratings, release dates, and pricing for competitor research and product planning. The DeepSeek section is generated on demand when the API is configured; otherwise only rule-based analysis is shown.

DeepSeek AI analysis

Runs on demand so the initial page load stays fast.

Review the rule-based cards first, then generate the AI readout. It usually takes 10-40 seconds.

Product direction

Category and portfolio mix

Navigation is the main category at about 70% of apps, while the portfolio spans 3 categories. This is a moderately concentrated portfolio strategy.

Navigation
7 apps · 70%
Games
2 apps · 20%
Sports
1 apps · 10%
  • The primary category Navigation accounts for 70%. The category structure is relatively narrow.
  • The diversification score is about 0.46 (0=highly concentrated, 1=highly diversified), useful for comparing developers.

Portfolio data

Scale and monetization structure

The full portfolio has about 218 public ratings, a small public review base. It includes 7 free apps and 3 paid apps.

Apps
10
Total ratings
218
Free / paid
7 / 3
  • By review volume, the leading apps include: "Grid Ref UTM", "UTM Grid Ref Compass", "Grid Ref UK and Ireland".
  • Free apps dominate, which often points to a utility entry point plus subscription or upgrade model.

Ratings and reputation

Weighted average and head effects

Weighted by rating volume, the portfolio averages about 4.47 stars; the simple average is 3.94 stars. The gap shows whether high-volume apps lift or drag the overall reputation.

Weighted avg
4.47 ★
Simple avg
3.94 ★
  • The weighted and simple averages differ meaningfully, indicating that high-review apps strongly shape perception.
  • 1 apps have no public rating data, so long-tail performance is underrepresented.

Reputation risk proxy

Low ratings and thin samples (API has no review text)

The iTunes Search API does not provide review text. This card uses low star ratings with enough review volume as a proxy, and separately highlights apps with thin samples.

  • No app triggered the low-rating plus sufficient-sample threshold.
  • Thin rating samples (under 50 ratings): "Game Turn Timer - for scrabble", "Grid Ref CH1903", "GB Grid Ref Compass". Star ratings can swing heavily until more feedback arrives.

Release and lifecycle

Listing age span

The earliest listed app is "GB Grid Ref Compass", while the newest or most recent listing signal is "Photo Tap Lite". The span is a proxy for long-term iteration capacity.

Span
5 years+
  • Earliest record in this dataset: 2012 (GB Grid Ref Compass).
  • Newer app signal: 2017 (Photo Tap Lite).

Reference points for builders

Reusable research angles

These takeaways are based on public metadata and are useful for competitor research or portfolio planning. Deeper conclusions require downloads, revenue, and review text.

  • Study the category mix: 3 categories show whether a main-category plus extension structure matches your resources.
  • Compare reputation structure: weighted 4.47 stars vs. the leading app "Grid Ref UTM" and its review volume.
  • For similar tools, prioritize review mining on lower-rated apps to find functional gaps; this requires store reviews or third-party data.

Rule-based cards use iTunes Search API data. DeepSeek generates its readout from the same public data and should be treated as directional research.

Team / product news

Runs on demand and avoids external calls by default.

Aggregates news about the team and core products, up to 20 items.