Whizpool

Photo & Video is the main category at about 44.4% of apps, while the portfolio spans 7 categories. This is a relatively diversified portfolio strategy.

Photo & Video

12 apps · 44.4%

Utilities

5 apps · 18.5%

Business

4 apps · 14.8%

Games

3 apps · 11.1%

Reference

1 apps · 3.7%

• The primary category Photo & Video accounts for 44.4%. Long-tail categories can reduce single-category risk.
• The diversification score is about 0.73 (0=highly concentrated, 1=highly diversified), useful for comparing developers.

The full portfolio has about 43.2K public ratings, a small public review base. It includes 21 free apps and 6 paid apps.

Apps

27

Total ratings

43.2K

Free / paid

21 / 6

• By review volume, the leading apps include: "eZy Watermark Photos", "eZy Watermark Photos Classic", "eZy Watermark Videos".
• Free apps dominate, which often points to a utility entry point plus subscription or upgrade model.

Weighted by rating volume, the portfolio averages about 4.77 stars; the simple average is 4.09 stars. The gap shows whether high-volume apps lift or drag the overall reputation.

Weighted avg

4.77 ★

Simple avg

4.09 ★

• The weighted and simple averages differ meaningfully, indicating that high-review apps strongly shape perception.
• 8 apps have no public rating data, so long-tail performance is underrepresented.

The iTunes Search API does not provide review text. This card uses low star ratings with enough review volume as a proxy, and separately highlights apps with thin samples.

• No app triggered the low-rating plus sufficient-sample threshold.
• Thin rating samples (under 50 ratings): "WhatsText Send Direct Message", "eZy Distance Calculator", "Doubles: Merge Number Blocks". Star ratings can swing heavily until more feedback arrives.

The earliest listed app is "Photo Vault - Hide Photos Lite", while the newest or most recent listing signal is "eZy AI Background Changer". The span is a proxy for long-term iteration capacity.

Span

14 years+

• Earliest record in this dataset: 2011 (Photo Vault - Hide Photos Lite).
• Newer app signal: 2025 (eZy AI Background Changer).

These takeaways are based on public metadata and are useful for competitor research or portfolio planning. Deeper conclusions require downloads, revenue, and review text.

• Study the category mix: 7 categories show whether a main-category plus extension structure matches your resources.
• Compare reputation structure: weighted 4.77 stars vs. the leading app "eZy Watermark Photos" and its review volume.
• For similar tools, prioritize review mining on lower-rated apps to find functional gaps; this requires store reviews or third-party data.