Product direction
Category and portfolio mix
Food & Drink is the main category at about 95% of apps, while the portfolio spans 4 categories. This is a highly concentrated portfolio strategy.
- Food & Drink
- 190 apps · 95%
- Lifestyle
- 5 apps · 2.5%
- Entertainment
- 4 apps · 2%
- Utilities
- 1 apps · 0.5%
- The primary category Food & Drink accounts for 95%. Long-tail categories can reduce single-category risk.
- The diversification score is about 0.10 (0=highly concentrated, 1=highly diversified), useful for comparing developers.