Product direction
Category and portfolio mix
Utilities is the main category at about 80.4% of apps, while the portfolio spans 4 categories. This is a highly concentrated portfolio strategy.
- Utilities
- 74 apps · 80.4%
- Business
- 15 apps · 16.3%
- Shopping
- 2 apps · 2.2%
- Food & Drink
- 1 apps · 1.1%
- The primary category Utilities accounts for 80.4%. Long-tail categories can reduce single-category risk.
- The diversification score is about 0.33 (0=highly concentrated, 1=highly diversified), useful for comparing developers.