Adobe Inc.

Business is the main category at about 30.3% of apps, while the portfolio spans 7 categories. This is a relatively diversified portfolio strategy.

Business

10 apps · 30.3%

Graphics & Design

8 apps · 24.2%

Photo & Video

7 apps · 21.2%

Productivity

3 apps · 9.1%

Utilities

2 apps · 6.1%

• The primary category Business accounts for 30.3%. Long-tail categories can reduce single-category risk.
• The diversification score is about 0.79 (0=highly concentrated, 1=highly diversified), useful for comparing developers.

The full portfolio has about 4.0M public ratings, a large public review base. It includes 33 free apps and 0 paid apps.

Apps

33

Total ratings

4.0M

Free / paid

33 / 0

• By review volume, the leading apps include: "Adobe Scan: PDF & OCR Scanner", "Photoshop Express Photo Editor", "Acrobat Reader: PDF Editor".
• The visible list is free or priced at 0. Monetization may rely on subscriptions, ads, or in-app purchases; verify on the store page.

Weighted by rating volume, the portfolio averages about 4.78 stars; the simple average is 4.12 stars. The gap shows whether high-volume apps lift or drag the overall reputation.

Weighted avg

4.78 ★

Simple avg

4.12 ★

• The weighted and simple averages differ meaningfully, indicating that high-review apps strongly shape perception.
• 5 apps have no public rating data, so long-tail performance is underrepresented.

The iTunes Search API does not provide review text. This card uses low star ratings with enough review volume as a proxy, and separately highlights apps with thin samples.

• Low-rating watchlist (at least 80 ratings and below 4.0 stars): "Adobe Digital Editions" 1.2★; "Adobe Acrobat Sign" 2.3★; "Adobe Learning Manager" 3.3★. Use App Store Connect exports or third-party data for semantic review analysis.
• Thin rating samples (under 50 ratings): "Adobe Summit EMEA 2019", "Adobe Government Forum 2024", "Adobe Experience Manager Forms". Star ratings can swing heavily until more feedback arrives.

The earliest listed app is "Photoshop Express Photo Editor", while the newest or most recent listing signal is "Adobe Government Forum 2026". The span is a proxy for long-term iteration capacity.

Span

16 years+

• Earliest record in this dataset: 2009 (Photoshop Express Photo Editor).
• Newer app signal: 2026 (Adobe Government Forum 2026).

These takeaways are based on public metadata and are useful for competitor research or portfolio planning. Deeper conclusions require downloads, revenue, and review text.

• Study the category mix: 7 categories show whether a main-category plus extension structure matches your resources.
• Compare reputation structure: weighted 4.78 stars vs. the leading app "Adobe Scan: PDF & OCR Scanner" and its review volume.
• For similar tools, prioritize review mining on lower-rated apps to find functional gaps; this requires store reviews or third-party data.